Amidst the vast expanse of content on the internet, memes have often served as a cheerful and amusing element in digital interactions. Now, accessing and creating memes might become even more straightforward, courtesy of Google Registry introducing a new top-level domain type: .meme. Forget the conventional .com or .org—immerse yourself in the world of jokes with a meme-focused domain. According to Google, “.meme domains are designed to disseminate humor, ideas, style, and culture. Utilize it to demonstrate your contemporary presence to your audience.” The concept evokes a sense of nostalgia reminiscent of the early days of Tumblr.
Google has collaborated with six entities to illustrate potential uses for .meme domains. These partners include Know Your Meme (showcasing trending memes and their history) and Tenor (a platform for searching and creating new memes). Additionally, there are four dedicated sites exclusively featuring cat memes, with separate domains for Nyan Cat and Grumpy Cat. Essentially, if you aspire to create a playful website filled with memes, this is the opportunity to do so.
The Early Access Period (EAP) for registering a .meme domain has commenced, albeit with an additional one-time fee. This extra cost will decrease daily until December 5 at 11 AM ET, when .meme domains will be available at a base annual price. To check the availability of a domain name, interested users can visit get.meme. If the name is available, Google will present a range of partners, such as GoDaddy, from which the domain can be purchased.